I came up professionally as a data analyst and market researcher. My first job was advising Fortune 100 companies on go-to-market decisions like whether to launch a product, which segments to target, and how to position against competitors using customer research and behavioral modeling as the evidence base. I learned early that the right answer almost always surprises leadership. Their assumptions are reasonable. They're just not always right.

From there I moved into product management, where I spent 8+ years building AI-powered platforms, launching products into new markets, and repositioning existing ones across enterprise real estate, edtech, and marketing technology. I've built ETL pipelines and written process documentation. I've also pitched to boards, aligned sales and marketing teams around positioning they could use, and led cross-functional launches that stuck. I know what the work looks like at every level, not just at the strategy layer.

That combination of analytical rigor, customer value, operational experience, and GTM execution is what drives all of my product thinking. I see AI as a powerful tool that can help deliver more value, faster and am passionate about bringing that to the forefront of how technology organizations work.